To be honest, we all have a lot of respect for Ubiquiti. They’ve changed the industry landscape with their smooth software and excellent marketing. For many installers, the UniFi AC Mesh or U6-Pro are the top choices.
However, in recent years, it has become difficult for distributors, internet service providers and system integrators to rely 100% on the “U” brand.
Why? There are two reasons: supply chain and profit margin.
It’s frustrating to lose a project because the outdoor AP you quoted will be out of stock for the next three months. Worse still, because UniFi’s pricing is so transparent online, your reseller’s profit margin is often squeezed to single digits.
If you’re looking for a reliable, high-performance, and truly profitable alternative, then it’s time to learn about Toda’s outdoor wireless solutions.
Why look beyond the “UniFi ecosystem”?
Ubiquiti is great for “prosumers,” but for dedicated B2B projects, you’ll need to pay extra for that fancy user interface.
Here are why choosing a manufacturer like Toda to produce outdoor equipment is a wise move for your business:
1. The “Ubiquiti Tax” and Actual Hardware Costs
When you buy an AP from a well-known brand, you’re essentially paying for their marketing, forum operations, and software development. Toda, on the other hand, focuses on the hardware itself. We use the same enterprise-grade chipsets (Qualcomm/Realtek) as top brands.
Result: You will get an outdoor AP with similar transmit power, CPU performance, and throughput, but at a 30-40% lower cost. This gives you (the installer) more negotiating power when bidding against competitors.
2. Durability is the top priority, aesthetics are the second priority.
UniFi devices are beautifully designed—almost too beautiful to be mounted on a dirty pole in a rainy parking lot. Toda’s outdoor APs are designed with one principle in mind: durability.
- IP67 protection rating: Our enclosure is designed to withstand heavy rain, sandstorms and extreme temperatures (-40°C to +70°C).
- Lightning protection: We have built surge protection into the Ethernet port, which is a key feature of WISP base station deployments and is typically sold as a separate accessory by other brands.
3. Flexibility (non-mandatory ecosystem)
While the UniFi controller is excellent, it sometimes feels overkill.
- Standalone mode: Toda APs can be configured individually via a simple web graphical user interface. Ideal for small projects that only require setting up a single bridge and can then be left alone.
- Centralized Management: For large projects, we offer our own AC controller and cloud management options, but we will not force you to use them if you do not wish to.
Comparison: Toda Outdoor AP vs. Major Brands
If you are looking for an alternative to UniFi AC Mesh or U6 Mesh, Toda can offer you the following advantages:
Scope and coverage:
Like leading brands, the Toda AP features a high-gain omnidirectional antenna (or a detachable antenna option). High power output (dBm) is prioritized for penetration through foliage and coverage of large outdoor areas such as campgrounds, parks, and pool areas.
Wireless Bridging Mode: Many installers purchase outdoor wireless access points (APs) simply to establish point-to-point (PtP) connections. Toda’s firmware makes setting up wireless bridging extremely simple, with the device typically equipped with a physical toggle switch for “master/slave” configuration—eliminating the need for a laptop on the roof.
PoE Flexibility: We support standard 48V active PoE (802.3at/af), so our APs can work perfectly with your existing PoE switches, whether they are Toda brand or third-party brands.
What is the bottom line for distributors?
Your customers care about two things: “Does the Wi-Fi work?” and “How much does it cost?”
They usually don’t care what the sign on the white box installed on the roof is.
By launching Toda as your “affordable enterprise product line,” you can offer your customers a solution that saves them money while doubling your own profit margin compared to reselling well-known brand equipment.
Want to try other solutions? Don’t just listen to us; contact us to request a sample of our latest Wi-Fi 6 outdoor AP. Compare it with your current products, test the coverage and speed, and see what practical benefits it can ultimately bring you.
Post time: Dec-08-2025
